Methods and systems for generating a notification

ABSTRACT

Methods and systems are disclosed herein for a media guidance application that alerts a user to the appearance of objects in media content that may be of interest to the user. For example, as media content progresses, the media guidance application may determine objects that may interest a user. The media guidance application may record the number of determined objects and present the number to the user as well as supplemental content associated with each object.

CROSS-REFERENCE TO RELATED APPLICATIONS

This application is a continuation of U.S. patent application Ser. No.16/510,765, filed Jul. 12, 2019, which is a continuation of U.S. patentapplication Ser. No. 14/575,264, filed Dec. 18, 2014 (Abandoned), thedisclosures of which are hereby incorporated by reference herein intheir entireties.

BACKGROUND

In conventional systems, users have access to a plethora of mediacontent. With so much content available, users often require assistancein selecting content, and content providers often require assistance inselecting what content to provide to users. To aid in selecting content,systems often collect data related to what content a user watches (ordoes not watch), what content a user likes (or dislikes), etc. andstores this information in a user profile.

SUMMARY

Accordingly, methods and systems are described herein for a mediaguidance application that recommends content to a user based on a user'sinterests. Specifically, the media guidance application alerts a user tothe appearance of objects in media content that may interest the user.For example, a user may be interested in video games and baseball asindicated by the user's profile. Furthermore, while watching a movie auser may encounter a scene where two characters are playing a video gamesuch as “Mortal Kombat.” Because the user is interested in video games,as indicated in the user's profile, the media guidance application maysearch for content associated with the video game (e.g., a new expansionpack). As the movie continues, another scene in the movie may show abaseball game. Because the user is interested in baseball, the mediaguidance application may search for content associated with the baseballgame (e.g., a baseball game scheduled to be played in the near future).The media guidance application may record the number of scenes for whichassociated content was found and may present an indication of thatnumber at the end of the movie.

Furthermore, the media guidance application may provide access to thecontent, additional information about the content, etc., when the userselects the indication. For example, in response to a selection of theindication, the media guidance application may provide a link to the newexpansion and/or additional information about the expansion pack.Likewise, in response to a selection of the indication, the mediaguidance application may provide the user with an option to schedule arecording of the baseball game in the near future.

In some aspects, the media guidance application may present a portion ofa media asset to a user. For example, the media guidance application maypresent a media asset such as a movie, a show, or a news program to theuser. The media guidance application may also detect a particularportion of the media asset (e.g., a scene, chapter, segment between twocommercial breaks, a segment beginning after the introduction credits,or ending before the closing credits, etc.).

The media guidance application may determine whether or not an object inthe media asset is of interest to the user. For example, the mediaguidance application may compare the user's interests as indicated in auser's profile to the object (or information about the object) in themedia asset. For example, in response to determining that an objectcorresponds to a particular character in the media asset, the mediaguidance application may determine whether or not the user is interestedin the character (or an actor portraying the character) by comparing thecharacter to a user profile associated with the user. For example, themedia guidance application may base a determination of whether or notthe user is interested in the character on whether or not the object (orinformation about the object) matches the user's interests.

The media guidance application may then determine whether or not asupplemental asset that corresponds to the object is available. Forexample, in response to determining that an object corresponding to theactor matches the user's interests, the media guidance application maysearch a database of supplemental assets for a supplemental assetcorresponding to the actor.

The media guidance application may then, in response to determining thatthe supplemental asset is available, increment a counter, wherein thecounter corresponds to a total number of supplemental assets availablefor the portion of the media asset. For example, if the media guidanceapplication determined that a supplemental asset is available for theactor, the media guidance application may increment a counter. Forexample, if the counter previously stood at “four” (corresponding tofour previously appearing objects that had supplemental assetsavailable), the media guidance application may increment the counter toread “five” (corresponding to the addition of the supplemental asset forthe actor).

The media guidance application may then determine that the portion ofthe media asset is no longer being presented. For example, the mediaguidance application may detect a trigger in the media asset thatindicates that the scene featuring the object has ended, a commercialbreak has begun, and/or program credits are being presented.

The media guidance application may then, in response to determining thatthe portion of the media asset is no longer being presented, indicate atotal number of supplemental assets available for the portion of themedia asset to the user. For example, the media guidance application maypresent a number (e.g., “23”) on the screen corresponding to thetwenty-three supplemental assets that are available to the user.

In some embodiments, the media guidance application may also, inresponse to determining that the portion of the media asset is no longerbeing presented, generate for display a user-selectable indication ofthe supplemental asset, wherein the user-selectable indication comprisesinformation about the supplemental asset. For example, the mediaguidance application may generate for display a listing for thesupplemental asset that includes a title of the supplemental asset.Additionally or alternatively, the media guidance application maygenerate for display a short description of the supplemental asset. Forexample, the description may indicate the object to which thesupplemental asset is related and/or describe the contents of thesupplemental asset.

In some embodiments, the media guidance application may also determinewhether the user selected the user-selectable indication. For example,based on whether or not the user selected the user-selectableindication, the media guidance application may determine whether or notto present a second supplemental asset related to the supplementalasset, at a future time. For example, the media guidance application maydetermine that the user is interested in cooking and that a character ina movie being presented to the user is cooking a meal. Based on that,the media guidance application may present to the user an advertisementof a cooking class. The media guidance application may further detectthat the user selected the advertisement and based on that determinationmay generate for display, at a future time, an advertisement for anothercooking class. Conversely, if the user did not select the cooking class,the media guidance application may not present to the user anadvertisement for another cooking class in the future.

In some embodiments, the user-selectable indication may include anindication of user's level of interest in the supplemental asset. Themedia guidance application may store the user's level of interest in thesupplemental asset and in the future may determine whether to present tothe user a second supplemental asset related to the supplemental assetbased on the level of interest stored. For example, if the user isinterested in a specific actor and that actor is performing in a moviethat the user is watching, the media guidance application may present tothe user, during a commercial break or during end-of-the-movie credits,an offer to purchase another movie featuring the actor. The mediaguidance application may present to the user an icon (e.g., greencolored circle, an icon with “Yes” on it or an icon with a smiley faceon it) selectable by the user that indicates that the user is interestedin the offer to purchase the other movie featuring the actor. The mediaguidance application may also present to the user an icon (e.g., a redcolored circle, an icon with “No” on it or an icon with a sad face onit) selectable by the user that indicates that the user is notinterested in the offer to purchase the other movie featuring the actor.When the user selects the icon indicating that he is interested in theoffer to purchase the other movie, the media guidance application maypresent future offers to the user to purchase movies. Conversely, if theuser selects the icon indicating that the user is not interested inpurchasing the other movie, the media guidance application may notpresent to the user future offers to purchase movies featuring theactor.

In some embodiments, the media guidance application may, in response todetermining that a supplemental asset that corresponds to an object isavailable, notify the user during the presentation of the portion of themedia asset that the supplemental asset is available. For example, ifthe user is interested in motorcycles and a character in a movie thatthe user is watching is riding a motorcycle, the media guidanceapplication may present to the user, during a commercial break orend-of-the-movie credits, an offer to buy tickets to a motorcycle show.The media guidance application may also notify the user of theavailability of the offer by having the device that the movie is beingwatched on alert the user (e.g., through a vibration, an audio tone, avisual cue, etc.).

In some embodiments, the media guidance application may increment thecounter in response to determining that multiple supplemental assets areavailable for an object in a portion of the media asset. For example, ifthe media guidance application determines that an object corresponds tomultiple interests of the user (e.g., baseball game and a favoritebaseball player), the media guidance application may present multiplesupplemental assets (e.g., one corresponding to baseball and onecorresponding to the baseball player).

In some embodiments, the media guidance application may determine thatan object in the media asset is of interest to the user bycross-referencing the object with a database listing objects that are ofinterest to the user. If the media guidance application finds at leastone match, than the object from the media asset is of interest to theuser. For example, if a character is fishing in the media asset, themedia guidance application may access a database that includes theuser's interests (e.g., user profile) to determine whether the user isinterested in fishing. The user profile may be based on the user'sinteractions with the media guidance application or may be based on theuser entering his or her interests into a media guidance database.

In some embodiments, the media guidance application may determine that asupplemental asset that corresponds to an object is available bycross-referencing the object with a database listing assets thatcorrespond to the object and selecting the supplemental asset from theassets that correspond to the object. For example, if the user likesskiing and a character is skiing in the media asset, the media guidanceapplication may access a database in order to cross-reference skiingwith objects in the database. If the media guidance applicationdetermines that several objects correspond to skiing (e.g., an emailabout new skis available for sale, an advertisement for an opening of anew ski resort and a sale at a ski store), the media guidanceapplication may select one or more of those objects to present to theuser.

In some embodiments, the media guidance application may indicate thenumber of supplemental assets available to the user on one of adifferent device and a different screen. For example, if the mediaguidance application is presenting a movie to a user via a smart TV or aset-top box, the media guidance application may present a counter ofavailable supplemental assets on an electronic tablet or a smart phoneassociated with the user. Additionally or alternatively, if the mediaguidance application detects that a user device on which the movie isbeing presented includes two displays and the movie is being presentedon the first display, the media guidance application may present thecounter on the second display.

It should be noted that the systems and/or methods described above maybe applied to, or used in accordance with, other systems, methods and/orapparatuses.

BRIEF DESCRIPTION OF THE DRAWINGS

The above and other objects and advantages of the disclosure will beapparent upon consideration of the following detailed description, takenin conjunction with the accompanying drawings, in which like referencecharacters refer to like parts throughout, and in which:

FIG. 1 shows an illustrative embodiment of a display screen that may beused to provide media guidance application listings and other mediaguidance information, in accordance with some embodiments of thedisclosure;

FIG. 2 shows another illustrative embodiment of a display screen thatmay be used to provide media guidance application listings, inaccordance with some embodiments of the disclosure;

FIG. 3 is a block diagram of an illustrative user equipment (UE) devicein accordance with some embodiments of the disclosure;

FIG. 4 is a block diagram of an illustrative media system in accordancewith some embodiments of the disclosure;

FIG. 5 shows an illustrative embodiment of a display screen that may beused to provide an indication of a total number of supplemental assetsavailable for the portion of the media asset to the user, in accordancewith some embodiments of the disclosure;

FIG. 6 is a flowchart of illustrative steps involved in indicating thetotal number of supplemental assets available for the portion of themedia asset to the user, in accordance with some embodiments of thedisclosure; and

FIG. 7 is a flowchart of illustrative steps involved in determiningwhether a supplemental asset that is of interest to the user isavailable and whether the media guidance application may increment anddisplay a counter based on the availability of the supplemental asset,in accordance with some embodiments of the disclosure.

DETAILED DESCRIPTION

Methods and systems are described herein for a media guidanceapplication that alerts a user to the appearance of objects in mediacontent that represent a user's interests. For example, the user may beinterested in motorcycles and baseball. The media guidance applicationmay store those interests in a user profile. While presenting a mediaasset (e.g., a movie, a news program, a show, etc.) to a user, the mediaguidance application may detect that a character in the media asset isriding a motorcycle. Based on the user being interested in motorcyclesand the character riding a motorcycle in the media asset, the mediaguidance application may search for a supplemental asset to present tothe user. As the media asset continues to be presented, the mediaguidance application may detect a scene from a baseball game. Based onthe user being interested in baseball and the scene from the baseballgame in the media asset, the media guidance application may search foranother supplemental asset to present to the user. At an opportune timeduring the presentation of the media asset, the media guidanceapplication may present to a user a counter that represents a number ofsupplemental assets available to the user.

As referred to herein, “a media guidance application,” “interactivemedia guidance application,” or “guidance application” is an applicationthat allows a user to access available media content. The media guidanceapplication and/or any instructions for performing any of theembodiments discussed herein may be encoded on computer-readable media.Computer-readable media includes any media capable of storing data. Thecomputer-readable media may be transitory, including, but not limitedto, propagating electrical or electromagnetic signals, or may benon-transitory, including, but not limited to, volatile and nonvolatilecomputer memory or storage devices such as a hard disk, floppy disk, USBdrive, DVD, CD, media cards, register memory, processor caches, RandomAccess Memory (“RAM”), etc.

Media guidance applications may take various forms depending on thecontent for which they provide guidance. One typical type of mediaguidance application is an interactive television program guide.Interactive television program guides (sometimes referred to aselectronic program guides) are well-known guidance applications that,among other things, allow users to navigate among and locate many typesof content or media assets. Interactive media guidance applications maygenerate graphical user interface screens that enable a user to navigateamong, locate and select content.

As referred to herein, the terms “media asset” and “content” should beunderstood to mean an electronically consumable user asset, such astelevision programming, as well as pay-per-view programs, on-demandprograms (as in video-on-demand (VOD) systems), Internet content (e.g.,streaming content, downloadable content, Webcasts, etc.), video clips,audio, content information, pictures, rotating images, documents,playlists, websites, articles, books, electronic books, blogs,advertisements, chat sessions, social media, applications, games, and/orany other media or multimedia and/or combination of the same. Guidanceapplications also allow users to navigate among and locate content. Asreferred to herein, the term “multimedia” should be understood to meancontent that utilizes at least two different content forms describedabove, for example, text, audio, images, video, or interactivity contentforms. Content may be recorded, played, displayed or accessed by userequipment devices, but can also be part of a live performance. Asreferred to herein, the term “supplemental asset” should be understoodto mean a media asset that is related to another media asset and/or anobject in another media asset.

In some embodiments, a media guidance application may present (e.g., viacontrol circuitry) a portion of a media asset to a user. For example,the media guidance application may be presenting a news program to auser. The news program may contain commercial breaks. A portion of thenews program may include a segment or parts of the news program betweencommercial breaks. As referred to herein, a “portion” is a part of amedia asset distinguishable from another part of the media asset oranother media asset. A portion may be a scene, chapter, segment betweentwo commercial breaks, a segment beginning after the introductioncredits or a segment ending before the closing credits. In addition, aportion may be a news story or a news segment. For example, if a newsprogram has 12 stories, the news program may have 12 portions. If a newsprogram has four segments (e.g., top stories, local news, sports andweather), the news program may have four portions. A portion may also becreated by a user. For example, if a user is watching a movie and atsome point pauses the movie, a portion may be the part of the moviebetween the start and the time the movie was paused.

In some embodiments, the media guidance application may determine thatan object in the media asset is of interest to the user. For example,the media guidance application may be presenting a news program to auser. While presenting the news program, the media guidance applicationmay detect in the news program a scene from a football game. The mediaguidance application may then determine that the scene from a footballgame is an object in the news program. The media guidance applicationmay retrieve keywords, phrases, etc. (e.g., from subtitles) associatedwith the object. The media guidance application may further access auser profile that stores the user's interests. The user profile may alsocontain keywords that describe the user's interests. The media guidanceapplication may compare the keywords associated with the object to thekeywords in the user profile. If a predetermined number of keywordsmatch, the media guidance application has determined that an object inthe media asset is of interest to the user.

In order to determine whether or not objects exist in the media asset,the media guidance application may access a database that lists objectsthat can be found in media assets at certain times during playback, howlong objects are presented, etc. For example, the database may containan entry for a media asset that indicates that a particular objectappears at the twenty-three minute mark of the media asset.

In another example, the media guidance application may detect objects ina media asset using object recognition. For example, the media guidanceapplication may incorporate and/or have access to a content recognitionmodule. The content recognition module may use object recognitiontechniques such as edge detection, pattern recognition, including, butnot limited to, self-learning systems (e.g., neural networks), opticalcharacter recognition, on-line character recognition (including, but notlimited to, dynamic character recognition, real-time characterrecognition, intelligent character recognition), and/or any othersuitable technique to monitor the appearance (or lack thereof) of one ormore objects. For example, the media guidance application may bemonitoring the video of the media asset. The video may include a seriesof frames. For each frame of the video, the media application may use acontent recognition module or algorithm to detect the objects in each ofthe frames or series of frames.

In some embodiments, the content recognition module or algorithm mayalso include speech recognition techniques, including but not limited toHidden Markov Models, dynamic time warping, and/or neural networks (asdescribed above) to translate the audio signal of the media asset intotext and/or processing audio data. For example, the content recognitionmodule may monitor the audio signal for indications of objects in amedia asset. A character in a media asset may be describing a motorcyclethat he was just riding. From that description, the media guidanceapplication may detect that a motorcycle is part of a scene currentlybeing presented to the user. Additionally or alternatively, the contentrecognition module may recognize the sound of a motorcycle being drivenin the media asset in order to detect the motorcycle.

As referred to herein, an “object” is any user-identifiable part of amedia asset that is distinct from other identifiable parts in the mediaasset. For example, an object can be any physical object in the mediaasset, which can include a bottle of soda, a couch, a ball, a house,etc. Also, any person, animal or plant may be an object. A scene mayalso be an object in a media asset. For example, a scene of a footballgame can include a stadium, fans, players, referees, etc. Actors andcharacters in a movie may also be objects. For example, if a certainactor is portraying the current president of the United States, both theactor and the president of the United States may be objects in the mediaasset.

Once the media guidance application detects an object in the mediaasset, it may compare the object with the user's interests. The user'sinterests may be stored in a user profile. If the user is interested inthe sport of football, the user profile may store football as a user'sinterest. Additionally or alternatively, the user's favoriteprofessional football team, favorite college team and favorite playerson those teams may be stored. The user profile may be located locally onthe user device or remotely to be retrieved by the user device via anetwork connection.

The media guidance application may allow a user to provide user profileinformation or may automatically compile user profile information. Themedia guidance application may, for example, monitor the content theuser accesses and/or other interactions the user may have with theguidance application. Additionally or alternatively, the media guidanceapplication may obtain all or part of other user profiles that arerelated to a particular user (e.g., from other web sites on the Internetthe user accesses, such as www.allrovi.com, from other media guidanceapplications the user accesses, from other interactive applications theuser accesses, from another user equipment device of the user, etc.),and/or obtain information about the user from other sources that themedia guidance application may access. As a result, a user can beprovided with a unified guidance application experience across theuser's different user equipment devices. This type of user experience isdescribed in greater detail below in connection with FIG. 4 . Additionalpersonalized media guidance application features are described ingreater detail in Ellis et al., U.S. Patent Application Publication No.2005/0251827, filed Jul. 11, 2005, Boyer et al., U.S. Pat. No.7,165,098, issued Jan. 16, 2007, and Ellis et al., U.S. PatentApplication Publication No. 2002/0174430, filed Feb. 21, 2002, which arehereby incorporated by reference herein in their entireties.

In some embodiments, the media guidance application may determine that asupplemental asset that corresponds to the object is available. Forexample, the media guidance application may search a database ofsupplemental assets to compare the object with the supplemental assetsin the database. The media guidance application may also search theInternet for available supplemental assets. The media guidanceapplication may use any commercial search engine or any specializedsearch engine to search the internet. For example, if the user isinterested in football and a scene from a football game appears in amovie that the user is watching, the media guidance application maysearch the database of supplemental assets for football-related objects.One of those objects could be a notification to the user that a collegefootball game is going to be broadcast in the near future. Additionallyor alternatively, the object may be an email to the user informing theuser that tickets are available for a football game featuring the user'sfavorite college football team.

In some embodiments, in response to determining that the supplementalasset is available, the media guidance application may increment acounter, where the counter corresponds to a total number of supplementalassets available for the portion of the media asset. A counter may be asoftware module that keeps track of a number of supplemental assetsavailable to the user. The software module may store multiple counters.For example, if the media guidance application determined that asupplemental asset is available for “football”, the media guidanceapplication may increment a counter for the current portion of the mediaasset. If the counter previously stood at “four” (corresponding to fourpreviously appearing objects that had supplemental assets available),the media guidance application may increment the counter to read “five”(corresponding to the addition of the supplemental asset for“football”). When the media guidance application detects, that a newportion of the media asset has begun, the counter is reset to zero.Additionally or alternatively, the media guidance application may storea second counter corresponding to a number of supplemental assetsavailable for the whole media asset. This counter is not reset inresponse to a beginning of a new portion of the media asset. Both ofthese counters may be incremented by one or may be incremented byanother number. For example, if two supplemental assets are availablefor one object of interest to the user, the media guidance applicationmay make two supplemental assets available to the user and may incrementthe counter by two.

In some embodiments, the media guidance application may then determinethat the portion of the media asset is no longer being presented. Insome embodiments, the media guidance application may determine that theportion of the media asset is no longer being presented based on atrigger. As referred to herein, “a trigger” may be anything that causesthe media guidance application to determine that a portion of the mediaasset has ended. For example, the media guidance application may detecta trigger in the media asset that indicates that a scene has ended or acommercial break has begun. The media guidance application may alsodetect a trigger in the media asset that indicates that movie creditsare being currently presented. Additionally or alternatively, thetrigger may be the act, by the user, of pausing the media asset.

A trigger may be based on any information. For example, a trigger may bemetadata or a black screen that is presented before any commercialbreak. Additionally or alternatively, the trigger may be a softwaremodule that retrieves, from a database, all times in a media asset wherea known portion of the media asset ends. A trigger may also be asoftware module that detects that a user paused or otherwise stopped thepresentation of the media asset. A trigger may also be part of theobject recognition system described above. The object recognition systemmay detect an end of a portion of a media asset based on a shape in themedia asset or a particular scene in the media asset.

In some embodiments, in response to determining that the portion of themedia asset is no longer being presented, the media guidance applicationmay indicate, to the user, the total number of supplemental assetsavailable for the portion of the media asset. For example, the mediaguidance application may display a number (e.g., “23”) corresponding tothe twenty-three supplemental assets that are available to the user. Thenumber may be selectable by the user in order to bring up furtherdetails of the supplemental assets available. These details may includeany of a short description of the supplemental asset, a short summary ofthe supplemental asset and a description of the related object in themedia asset. The indicator may also represent the rank of the mediaasset compared with other media assets that the user consumed during aparticular amount of time (e.g., a day, a week, a month, etc.). Theindicator may also represent a rating of the media asset based onratings from other users. The rating may be based on a scale (e.g., fivestars to one star). Additionally or alternatively, the user selectingthe indicator may enable the user to recommend the media asset to otherusers.

In some embodiments in response to determining that the portion of themedia asset is no longer being presented, the media guidance applicationgenerates for display a user-selectable indication of the supplementalasset, wherein the user-selectable indication comprises informationabout the supplemental asset. For example, the user may select thenumber of supplemental assets available that is displayed. In responseto the user selecting the number, the media guidance application mayfurther present multiple selectable indications that correspond tosupplemental assets available. These indications may include any of ashort description of the supplemental asset, a short summary of thesupplemental asset or a description of the corresponding object in themedia asset. Alternatively, the indication can be a title of thesupplemental asset, or any other information about the supplementalasset that may be useful to the user.

A user-selectable indication may be a link to the supplemental asset.For example, if a supplemental asset is an email and the user selectsthe supplemental asset, the media guidance application may execute theuser's email program in order to retrieve the email. For example, if thesupplemental asset is a link to a website, the media guidanceapplication may open an Internet browser and navigate to the websiteaddress corresponding to the indication. Additionally or alternatively,the user-selectable indication may include an icon representing the typeof supplemental asset (e.g., email or website) and a short summary ofthe supplemental asset. The indication may also include a soundassociated with a number of media assets available to the user. Forexample, a different sound may be played based on a number ofsupplemental assets available. Also, a different sound volume may beselected based on the number of supplemental assets available.

In some embodiments, the media guidance application may also determinewhether the user selected the user-selectable indication and determine,based on whether the user selected the user-selectable indication,whether or not to present to the user, at a future time, a secondsupplemental asset related to the supplemental asset. For example, ifthe user selected a supplemental asset containing an offer for ticketsto the user's favorite college football team's game, the media guidanceapplication may present to the user offers to buy tickets to other gamesinvolving his favorite college football team. Additionally oralternatively, the media guidance application may present to the useroffers to buy tickets to other football games and sporting eventsinvolving other sports and sports teams. Conversely, if the user did notselect the offer to buy tickets, the media guidance application may notpresent to the user offers to buy tickets to future football games.

In some embodiments, the user-selectable indication may include anindication of user's level of interest in the supplemental asset. Themedia guidance application may then store the user's level of interestin the supplemental asset and determine, based on the stored level ofinterest, whether to present a second supplemental asset, related to thesupplemental asset, at a future time. For example, the media guidanceapplication may generate for display an icon containing three colors(e.g., green, yellow and red) selectable by the user that indicate theuser's level of interest in watching an upcoming interview with hisfavorite actor. If a user selects the green part of the icon, the mediaguidance application may present to the user future interviews with theuser's favorite actor or other actors. If the user selects the yellowpart of the icon, the media guidance application may present to the userfuture interviews with his favorite actor only and not other actors. Ifthe user selects the red part of the icon, the media guidanceapplication may not present any future interviews to the user.

In some embodiments, in response to determining that the supplementalasset that corresponds to the object is available, the media guidanceapplication may notify the user during the presentation of the portionof the media asset that the supplemental asset is available. Forexample, if a media guidance application determines that tickets areavailable for a football game involving the user's favorite team, themedia guidance application may notify the user of the availability ofthe offer by having the device on which the media asset is beingpresented alert the user (e.g., through a vibration, an audio tone, avisual cue, etc.) before the end of the current portion of the mediaasset. The media guidance application may alert the user of thesupplemental asset in different ways, depending on the type of thesupplemental asset. For example, if the supplemental asset is an email,the media guidance application may notify the user of the availabilityof the email through a vibration. If the supplemental asset is a link toan Internet web page, the media guidance application may generate anaudio tone, and if the supplemental asset is an offer to present anothermedia asset, the notification may be a visual cue.

In some embodiments, the media guidance application may increment thecounter in response to determining that an additional supplemental assetis available for the object in the portion of the media asset. Forexample, if a media guidance application determines that a baseball gameis available for viewing based on the user being interested in baseballand characters playing baseball in the movie being watched by the user,the media guidance application may increment the counter of events ofinterest to the user. If the media guidance application determines thatan offer to buy baseball tickets is an additional available supplementalasset, the media guidance application may increment the counter again.The media guidance application may also only increment the counter byone if one supplemental asset is available for multiple objects in themedia asset. For example, if a user is interested in shopping andcooking and an object being presented in the media asset is a cookbook,the media guidance application may only increment the counter by one fora supplemental asset that represents an offer to buy the cookbookdespite the supplemental asset matching both user interests.

In some embodiments, the media guidance application may indicate thenumber of supplemental assets available to the user on one of adifferent device and a different screen. For example, the media guidanceapplication may be presenting the media asset to the user via a smart TVor a set-top box. The media guidance application may also detect that auser owns an electronic tablet or a smart phone. The media guidanceapplication may then generate for display the counter of availablesupplemental assets on the electronic tablet and/or the smart phone.Additionally or alternatively, if a device on which the media guidanceapplication is presenting the media asset has more then one display, thecounter may be presented on a different display then the display wherethe media asset is being presented.

In some embodiments, the media guidance application may aggregate thedisplayed counters as the media asset progresses. For example, a mediaasset may be presented to the user (e.g., a movie). The media guidanceapplication may determine that three supplemental assets are availableto the user prior to the first commercial break. During the firstcommercial break, the media guidance application may present to the usera counter that indicates the number three, “3,” corresponding to threeavailable supplemental assets. If the user does not select the counter,the media guidance application may store the value of the counter andthe corresponding supplemental assets for a later presentation to theuser. As the media asset progresses, the media guidance application maydetermine, prior to the second commercial break, that another twosupplemental assets are available to the user. Because the user did notselect the counter at the first commercial break, the media guidanceapplication may aggregate the counter and the corresponding supplementalassets and present to the user the number five “5,” corresponding to thetotal number of supplemental assets available to the user prior to thefirst commercial break and the second commercial break. Alternatively,if the user selected the counter after the first commercial break, thecounter would not be aggregated and would be reset to zero.

In some embodiments, the media guidance application may aggregate allsupplemental assets available for the entire media asset. For example,the media guidance application may search for supplemental assets basedon the objects in the media asset and the user's interest and presentthose to the user during a break in the presentation of the media asset.The media guidance application may store a second counter representingthe number of supplemental assets available for the entire media asset.That counter may be presented during end credits regardless as towhether the user selected any counter during any other break inpresentation of the media asset. The second counter may be stored andincremented in parallel with the first counter as described above.

FIGS. 1-2 show illustrative display screens that may be used to providemedia guidance data. The display screens shown in FIGS. 1-2 may beimplemented on any suitable user equipment device or platform. While thedisplays of FIGS. 1-2 are illustrated as full screen displays, they mayalso be fully or partially overlaid over content being displayed. A usermay indicate a desire to access content information by selecting aselectable option provided in a display screen (e.g., a menu option, alistings option, an icon, a hyperlink, etc.) or pressing a dedicatedbutton (e.g., a GUIDE button) on a remote control or other user inputinterface or device. In response to the user's indication, the mediaguidance application may provide a display screen with media guidancedata organized in one of several ways, such as by time and channel in agrid, by time, by channel, by source, by content type, by category(e.g., movies, sports, news, children, or other categories ofprogramming), or other predefined, user-defined, or other organizationcriteria.

FIG. 1 shows an illustrative grid of a program listings display 100arranged by time and channel that also enables access to different typesof content in a single display. Display 100 may include grid 102 with:(1) a column of channel/content type identifiers 104, where eachchannel/content type identifier (which is a cell in the column)identifies a different channel or content type available; and (2) a rowof time identifiers 106, where each time identifier (which is a cell inthe row) identifies a time block of programming. Grid 102 also includescells of program listings, such as program listing 108, where eachlisting provides the title of the program provided on the listing'sassociated channel and time. With a user input device, a user can selectprogram listings by moving highlight region 110. Information relating tothe program listing selected by highlight region 110 may be provided inprogram information region 112. Region 112 may include, for example, theprogram title, the program description, the time the program is provided(if applicable), the channel the program is on (if applicable), theprogram's rating, and other desired information.

In addition to providing access to linear programming (e.g., contentthat is scheduled to be transmitted to a plurality of user equipmentdevices at a predetermined time and is provided according to aschedule), the media guidance application also provides access tonon-linear programming (e.g., content accessible to a user equipmentdevice at any time and is not provided according to a schedule).Non-linear programming may include content from different contentsources including on-demand content (e.g., VOD), Internet content (e.g.,streaming media, downloadable media, etc.), locally stored content(e.g., content stored on any user equipment device described above orother storage device), or other time-independent content. On-demandcontent may include movies or any other content provided by a particularcontent provider (e.g., HBO On Demand providing “The Sopranos” and “CurbYour Enthusiasm”). HBO ON DEMAND is a service mark owned by Time WarnerCompany L.P. et al. and THE SOPRANOS and CURB YOUR ENTHUSIASM aretrademarks owned by the Home Box Office, Inc. Internet content mayinclude web events, such as a chat session or Webcast, or contentavailable on-demand as streaming content or downloadable content throughan Internet web site or other Internet access (e.g. FTP).

Grid 102 may provide media guidance data for non-linear programmingincluding on-demand listing 114, recorded content listing 116, andInternet content listing 118. A display combining media guidance datafor content from different types of content sources is sometimesreferred to as a “mixed-media” display. Various permutations of thetypes of media guidance data that may be displayed that are differentthan display 100 may be based on user selection or guidance applicationdefinition (e.g., a display of only recorded and broadcast listings,only on-demand and broadcast listings, etc.). As illustrated, listings114, 116, and 118 are shown as spanning the entire time block displayedin grid 102 to indicate that selection of these listings may provideaccess to a display dedicated to on-demand listings, recorded listings,or Internet listings, respectively. In some embodiments, listings forthese content types may be included directly in grid 102. Additionalmedia guidance data may be displayed in response to the user selectingone of the navigational icons 120. (Pressing an arrow key on a userinput device may affect the display in a similar manner as selectingnavigational icons 120.)

Display 100 may also include video region 122, advertisement 124, andoptions region 126. Video region 122 may allow the user to view and/orpreview programs that are currently available, will be available, orwere available to the user. The content of video region 122 maycorrespond to, or be independent from, one of the listings displayed ingrid 102. Grid displays including a video region are sometimes referredto as picture-in-guide (PIG) displays. PIG displays and theirfunctionalities are described in greater detail in Satterfield et al.U.S. Pat. No. 6,564,378, issued May 13, 2003 and Yuen et al. U.S. Pat.No. 6,239,794, issued May 29, 2001, which are hereby incorporated byreference herein in their entireties. PIG displays may be included inother media guidance application display screens of the embodimentsdescribed herein.

Advertisement 124 may provide an advertisement for content that,depending on a viewer's access rights (e.g., for subscriptionprogramming), is currently available for viewing, will be available forviewing in the future, or may never become available for viewing, andmay correspond to or be unrelated to one or more of the content listingsin grid 102. Advertisement 124 may also be for products or servicesrelated or unrelated to the content displayed in grid 102. Advertisement124 may be selectable and provide further information about content,provide information about a product or a service, enable purchasing ofcontent, a product, or a service, provide content relating to theadvertisement, etc. Advertisement 124 may be targeted based on a user'sprofile/preferences, monitored user activity, the type of displayprovided, or on other suitable targeted advertisement bases.

While advertisement 124 is shown as rectangular or banner shaped,advertisements may be provided in any suitable size, shape, and locationin a guidance application display. For example, advertisement 124 may beprovided as a rectangular shape that is horizontally adjacent to grid102. This is sometimes referred to as a panel advertisement. Inaddition, advertisements may be overlaid over content or a guidanceapplication display or embedded within a display. Advertisements mayalso include text, images, rotating images, video clips, or other typesof content described above. Advertisements may be stored in a userequipment device having a guidance application, in a database connectedto the user equipment, in a remote location (including streaming mediaservers), or on other storage means, or a combination of theselocations. Providing advertisements in a media guidance application isdiscussed in greater detail in, for example, Knudson et al., U.S. PatentApplication Publication No. 2003/0110499, filed Jan. 17, 2003; Ward, IIIet al. U.S. Pat. No. 6,756,997, issued Jun. 29, 2004; and Schein et al.U.S. Pat. No. 6,388,714, issued May 14, 2002, which are herebyincorporated by reference herein in their entireties. It will beappreciated that advertisements may be included in other media guidanceapplication display screens of the embodiments described herein.

Options region 126 may allow the user to access different types ofcontent, media guidance application displays, and/or media guidanceapplication features. Options region 126 may be part of display 100 (andother display screens described herein), or may be invoked by a user byselecting an on-screen option or pressing a dedicated or assignablebutton on a user input device. The selectable options within optionsregion 126 may concern features related to program listings in grid 102or may include options available from a main menu display. Featuresrelated to program listings may include searching for other air times orways of receiving a program, recording a program, enabling seriesrecording of a program, setting program and/or channel as a favorite,purchasing a program, or other features. Options available from a mainmenu display may include search options, VOD options, parental controloptions, Internet options, cloud-based options, device synchronizationoptions, second screen device options, options to access various typesof media guidance data displays, options to subscribe to a premiumservice, options to edit a user's profile, options to access a browseoverlay, or other options.

The media guidance application may be personalized based on a user'spreferences. A personalized media guidance application allows a user tocustomize displays and features to create a personalized “experience”with the media guidance application. This personalized experience may becreated by allowing a user to input these customizations and/or by themedia guidance application monitoring user activity to determine varioususer preferences. Users may access their personalized guidanceapplication by logging in or otherwise identifying themselves to theguidance application. Customization of the media guidance applicationmay be made in accordance with a user profile. The customizations mayinclude varying presentation schemes (e.g., color scheme of displays,font size of text, etc.), aspects of content listings displayed (e.g.,only HDTV or only 3D programming, user-specified broadcast channelsbased on favorite channel selections, re-ordering the display ofchannels, recommended content, etc.), desired recording features (e.g.,recording or series recordings for particular users, recording quality,etc.), parental control settings, customized presentation of Internetcontent (e.g., presentation of social media content, e-mail,electronically delivered articles, etc.) and other desiredcustomizations.

The media guidance application may allow a user to provide user profileinformation or may automatically compile user profile information. Themedia guidance application may, for example, monitor the content theuser accesses and/or other interactions the user may have with theguidance application. Additionally, the media guidance application mayobtain all or part of other user profiles that are related to aparticular user (e.g., from other web sites on the Internet the useraccesses, such as www.allrovi.com, from other media guidanceapplications the user accesses, from other interactive applications theuser accesses, from another user equipment device of the user, etc.),and/or obtain information about the user from other sources that themedia guidance application may access. As a result, a user can beprovided with a unified guidance application experience across theuser's different user equipment devices. This type of user experience isdescribed in greater detail below in connection with FIG. 4 . Additionalpersonalized media guidance application features are described ingreater detail in Ellis et al., U.S. Patent Application Publication No.2005/0251827, filed Jul. 11, 2005, Boyer et al., U.S. Pat. No.7,165,098, issued Jan. 16, 2007, and Ellis et al., U.S. PatentApplication Publication No. 2002/0174430, filed Feb. 21, 2002, which arehereby incorporated by reference herein in their entireties.

Another display arrangement for providing media guidance is shown inFIG. 2 . Video mosaic display 200 includes selectable options 202 forcontent information organized based on content type, genre, and/or otherorganization criteria. In display 200, television listings option 204 isselected, thus providing listings 206, 208, 210, and 212 as broadcastprogram listings. In display 200 the listings may provide graphicalimages including cover art, still images from the content, video clippreviews, live video from the content, or other types of content thatindicate to a user the content being described by the media guidancedata in the listing. Each of the graphical listings may also beaccompanied by text to provide further information about the contentassociated with the listing. For example, listing 208 may include morethan one portion, including media portion 214 and text portion 216.Media portion 214 and/or text portion 216 may be selectable to viewcontent in full-screen or to view information related to the contentdisplayed in media portion 214 (e.g., to view listings for the channelthat the video is displayed on).

The listings in display 200 are of different sizes (i.e., listing 206 islarger than listings 208, 210, and 212), but if desired, all thelistings may be the same size. Listings may be of different sizes orgraphically accentuated to indicate degrees of interest to the user orto emphasize certain content, as desired by the content provider orbased on user preferences. Various systems and methods for graphicallyaccentuating content listings are discussed in, for example, Yates, U.S.Patent Application Publication No. 2010/0153885, filed Dec. 29, 2005,which is hereby incorporated by reference herein in its entirety.

Users may access content and the media guidance application (and itsdisplay screens described above and below) from one or more of theiruser equipment devices. FIG. 3 shows a generalized embodiment ofillustrative user equipment device 300. More specific implementations ofuser equipment devices are discussed below in connection with FIG. 4 .User equipment device 300 may receive content and data via input/output(hereinafter “I/O”) path 302. I/O path 302 may provide content (e.g.,broadcast programming, on-demand programming, Internet content, contentavailable over a local area network (LAN) or wide area network (WAN),and/or other content) and data to control circuitry 304, which includesprocessing circuitry 306 and storage 308. Control circuitry 304 may beused to send and receive commands, requests, and other suitable datausing I/O path 302. I/O path 302 may connect control circuitry 304 (andspecifically processing circuitry 306) to one or more communicationspaths (described below). I/O functions may be provided by one or more ofthese communications paths, but are shown as a single path in FIG. 3 toavoid overcomplicating the drawing.

Control circuitry 304 may be based on any suitable processing circuitrysuch as processing circuitry 306. As referred to herein, processingcircuitry should be understood to mean circuitry based on one or moremicroprocessors, microcontrollers, digital signal processors,programmable logic devices, field-programmable gate arrays (FPGAs),application-specific integrated circuits (ASICs), etc., and may includea multi-core processor (e.g., dual-core, quad-core, hexa-core, or anysuitable number of cores) or supercomputer. In some embodiments,processing circuitry may be distributed across multiple separateprocessors or processing units, for example, multiple of the same typeof processing units (e.g., two Intel Core i7 processors) or multipledifferent processors (e.g., an Intel Core i5 processor and an Intel Corei7 processor). In some embodiments, control circuitry 304 executesinstructions for a media guidance application stored in memory (i.e.,storage 308). Specifically, control circuitry 304 may be instructed bythe media guidance application to perform the functions discussed aboveand below. For example, the media guidance application may provideinstructions to control circuitry 304 to generate the media guidancedisplays. In some implementations, any action performed by controlcircuitry 304 may be based on instructions received from the mediaguidance application.

In client-server based embodiments, control circuitry 304 may includecommunications circuitry suitable for communicating with a guidanceapplication server or other networks or servers. The instructions forcarrying out the above mentioned functionality may be stored on theguidance application server. Communications circuitry may include acable modem, an integrated services digital network (ISDN) modem, adigital subscriber line (DSL) modem, a telephone modem, Ethernet card,or a wireless modem for communications with other equipment, or anyother suitable communications circuitry. Such communications may involvethe Internet or any other suitable communications networks or paths(which is described in more detail in connection with FIG. 4 ). Inaddition, communications circuitry may include circuitry that enablespeer-to-peer communication of user equipment devices, or communicationof user equipment devices in locations remote from each other (describedin more detail below).

Memory may be an electronic storage device provided as storage 308 thatis part of control circuitry 304. As referred to herein, the phrase“electronic storage device” or “storage device” should be understood tomean any device for storing electronic data, computer software, orfirmware, such as random-access memory, read-only memory, hard drives,optical drives, digital video disc (DVD) recorders, compact disc (CD)recorders, BLU-RAY disc (BD) recorders, BLU-RAY 3D disc recorders,digital video recorders (DVR, sometimes called a personal videorecorder, or PVR), solid state devices, quantum storage devices, gamingconsoles, gaming media, or any other suitable fixed or removable storagedevices, and/or any combination of the same. Storage 308 may be used tostore various types of content described herein as well as mediaguidance data described above. Nonvolatile memory may also be used(e.g., to launch a boot-up routine and other instructions). Cloud-basedstorage, described in relation to FIG. 4 , may be used to supplementstorage 308 or instead of storage 308.

Control circuitry 304 may include video generating circuitry and tuningcircuitry, such as one or more analog tuners, one or more MPEG-2decoders or other digital decoding circuitry, high-definition tuners, orany other suitable tuning or video circuits or combinations of suchcircuits. Encoding circuitry (e.g., for converting over-the-air, analog,or digital signals to MPEG signals for storage) may also be provided.Control circuitry 304 may also include scaler circuitry for upconvertingand downconverting content into the preferred output format of the userequipment 300. Circuitry 304 may also include digital-to-analogconverter circuitry and analog-to-digital converter circuitry forconverting between digital and analog signals. The tuning and encodingcircuitry may be used by the user equipment device to receive and todisplay, to play, or to record content. The tuning and encodingcircuitry may also be used to receive guidance data. The circuitrydescribed herein, including for example, the tuning, video generating,encoding, decoding, encrypting, decrypting, scaler, and analog/digitalcircuitry, may be implemented using software running on one or moregeneral purpose or specialized processors. Multiple tuners may beprovided to handle simultaneous tuning functions (e.g., watch and recordfunctions, picture-in-picture (PIP) functions, multiple-tuner recording,etc.). If storage 308 is provided as a separate device from userequipment 300, the tuning and encoding circuitry (including multipletuners) may be associated with storage 308.

A user may send instructions to control circuitry 304 using user inputinterface 310. User input interface 310 may be any suitable userinterface, such as a remote control, mouse, trackball, keypad, keyboard,touch screen, touchpad, stylus input, joystick, voice recognitioninterface, or other user input interfaces. Display 312 may be providedas a stand-alone device or integrated with other elements of userequipment device 300. For example, display 312 may be a touchscreen ortouch-sensitive display. In such circumstances, user input interface 310may be integrated with or combined with display 312. Display 312 may beone or more of a monitor, a television, a liquid crystal display (LCD)for a mobile device, amorphous silicon display, low temperature polysilicon display, electronic ink display, electrophoretic display, activematrix display, electro-wetting display, electrofluidic display, cathoderay tube display, light-emitting diode display, electroluminescentdisplay, plasma display panel, high-performance addressing display,thin-film transistor display, organic light-emitting diode display,surface-conduction electron-emitter display (SED), laser television,carbon nanotubes, quantum dot display, interferometric modulatordisplay, or any other suitable equipment for displaying visual images.In some embodiments, display 312 may be HDTV-capable. In someembodiments, display 312 may be a 3D display, and the interactive mediaguidance application and any suitable content may be displayed in 3D. Avideo card or graphics card may generate the output to the display 312.The video card may offer various functions such as accelerated renderingof 3D scenes and 2D graphics, MPEG-2/MPEG-4 decoding, TV output, or theability to connect multiple monitors. The video card may be anyprocessing circuitry described above in relation to control circuitry304. The video card may be integrated with the control circuitry 304.Speakers 314 may be provided as integrated with other elements of userequipment device 300 or may be stand-alone units. The audio component ofvideos and other content displayed on display 312 may be played throughspeakers 314. In some embodiments, the audio may be distributed to areceiver (not shown), which processes and outputs the audio via speakers314.

The guidance application may be implemented using any suitablearchitecture. For example, it may be a stand-alone applicationwholly-implemented on user equipment device 300. In such an approach,instructions of the application are stored locally (e.g., in storage308), and data for use by the application is downloaded on a periodicbasis (e.g., from an out-of-band feed, from an Internet resource, orusing another suitable approach). Control circuitry 304 may retrieveinstructions of the application from storage 308 and process theinstructions to generate any of the displays discussed herein. Based onthe processed instructions, control circuitry 304 may determine whataction to perform when input is received from input interface 310. Forexample, movement of a cursor on a display up/down may be indicated bythe processed instructions when input interface 310 indicates that anup/down button was selected.

In some embodiments, the media guidance application is a client-serverbased application. Data for use by a thick or thin client implemented onuser equipment device 300 is retrieved on-demand by issuing requests toa server remote to the user equipment device 300. In one example of aclient-server based guidance application, control circuitry 304 runs aweb browser that interprets web pages provided by a remote server. Forexample, the remote server may store the instructions for theapplication in a storage device. The remote server may process thestored instructions using circuitry (e.g., control circuitry 304) andgenerate the displays discussed above and below. The client device mayreceive the displays generated by the remote server and may display thecontent of the displays locally on equipment device 300. This way, theprocessing of the instructions is performed remotely by the server whilethe resulting displays are provided locally on equipment device 300.Equipment device 300 may receive inputs from the user via inputinterface 310 and transmit those inputs to the remote server forprocessing and generating the corresponding displays. For example,equipment device 300 may transmit a communication to the remote serverindicating that an up/down button was selected via input interface 310.The remote server may process instructions in accordance with that inputand generate a display of the application corresponding to the input(e.g., a display that moves a cursor up/down). The generated display isthen transmitted to equipment device 300 for presentation to the user.

In some embodiments, the media guidance application is downloaded andinterpreted or otherwise run by an interpreter or virtual machine (runby control circuitry 304). In some embodiments, the guidance applicationmay be encoded in the ETV Binary Interchange Format (EBIF), received bycontrol circuitry 304 as part of a suitable feed, and interpreted by auser agent running on control circuitry 304. For example, the guidanceapplication may be an EBIF application. In some embodiments, theguidance application may be defined by a series of JAVA-based files thatare received and run by a local virtual machine or other suitablemiddleware executed by control circuitry 304. In some of suchembodiments (e.g., those employing MPEG-2 or other digital mediaencoding schemes), the guidance application may be, for example, encodedand transmitted in an MPEG-2 object carousel with the MPEG audio andvideo packets of a program.

User equipment device 300 of FIG. 3 can be implemented in system 400 ofFIG. 4 as user television equipment 402, user computer equipment 404,wireless user communications device 406, or any other type of userequipment suitable for accessing content, such as a non-portable gamingmachine. For simplicity, these devices may be referred to hereincollectively as user equipment or user equipment devices, and may besubstantially similar to user equipment devices described above. Userequipment devices, on which a media guidance application may beimplemented, may function as a standalone device or may be part of anetwork of devices. Various network configurations of devices may beimplemented and are discussed in more detail below.

A user equipment device utilizing at least some of the system featuresdescribed above in connection with FIG. 3 may not be classified solelyas user television equipment 402, user computer equipment 404, or awireless user communications device 406. For example, user televisionequipment 402 may, like some user computer equipment 404, beInternet-enabled allowing for access to Internet content, while usercomputer equipment 404 may, like some television equipment 402, includea tuner allowing for access to television programming. The mediaguidance application may have the same layout on various different typesof user equipment or may be tailored to the display capabilities of theuser equipment. For example, on user computer equipment 404, theguidance application may be provided as a web site accessed by a webbrowser. In another example, the guidance application may be scaled downfor wireless user communications devices 406.

In system 400, there is typically more than one of each type of userequipment device but only one of each is shown in FIG. 4 to avoidovercomplicating the drawing. In addition, each user may utilize morethan one type of user equipment device and also more than one of eachtype of user equipment device.

In some embodiments, a user equipment device (e.g., user televisionequipment 402, user computer equipment 404, wireless user communicationsdevice 406) may be referred to as a “second screen device.” For example,a second screen device may supplement content presented on a first userequipment device. The content presented on the second screen device maybe any suitable content that supplements the content presented on thefirst user device. In some embodiments, the second screen deviceprovides an interface for adjusting settings and display preferences ofthe first user device. In some embodiments, the second screen device isconfigured for interacting with other second screen devices or forinteracting with a social network. The second screen device can belocated in the same room as the first user device, a different room fromthe first user device but in the same house or building, or in adifferent building from the first user device.

The user may also set various settings to maintain consistent mediaguidance application settings across in-home devices and remote devices.Settings include those described herein, as well as channel and programfavorites, programming preferences that the guidance applicationutilizes to make programming recommendations, display preferences, andother desirable guidance settings. For example, if a user sets a channelas a favorite on, for example, the web site www.allrovi.com on theirpersonal computer at their office, the same channel would appear as afavorite on the user's in-home devices (e.g., user television equipmentand user computer equipment) as well as the user's mobile devices, ifdesired. Therefore, changes made on one user equipment device can changethe guidance experience on another user equipment device, regardless ofwhether they are the same or a different type of user equipment device.In addition, the changes made may be based on settings input by a user,as well as user activity monitored by the guidance application.

The user equipment devices may be coupled to communications network 414.Namely, user television equipment 402, user computer equipment 404, andwireless user communications device 406 are coupled to communicationsnetwork 414 via communications paths 408, 410, and 412, respectively.Communications network 414 may be one or more networks including theInternet, a mobile phone network, mobile voice or data network (e.g., a4G or LTE network), cable network, public switched telephone network, orother types of communications network or combinations of communicationsnetworks. Paths 408, 410, and 412 may separately or together include oneor more communications paths, such as, a satellite path, a fiber-opticpath, a cable path, a path that supports Internet communications (e.g.,IPTV), free-space connections (e.g., for broadcast or other wirelesssignals), or any other suitable wired or wireless communications path orcombination of such paths. Path 412 is drawn with dotted lines toindicate that in the exemplary embodiment shown in FIG. 4 it is awireless path and paths 408 and 410 are drawn as solid lines to indicatethey are wired paths (although these paths may be wireless paths, ifdesired). Communications with the user equipment devices may be providedby one or more of these communications paths, but are shown as a singlepath in FIG. 4 to avoid overcomplicating the drawing.

Although communications paths are not drawn between user equipmentdevices, these devices may communicate directly with each other viacommunication paths, such as those described above in connection withpaths 408, 410, and 412, as well as other short-range point-to-pointcommunication paths, such as USB cables, IEEE 1394 cables, wirelesspaths (e.g., Bluetooth, infrared, IEEE 802-11x, etc.), or othershort-range communication via wired or wireless paths. BLUETOOTH is acertification mark owned by Bluetooth SIG, INC. The user equipmentdevices may also communicate with each other directly through anindirect path via communications network 414.

System 400 includes content source 416 and media guidance data source418 coupled to communications network 414 via communication paths 420and 422, respectively. Paths 420 and 422 may include any of thecommunication paths described above in connection with paths 408, 410,and 412. Communications with the content source 416 and media guidancedata source 418 may be exchanged over one or more communications paths,but are shown as a single path in FIG. 4 to avoid overcomplicating thedrawing. In addition, there may be more than one of each of contentsource 416 and media guidance data source 418, but only one of each isshown in FIG. 4 to avoid overcomplicating the drawing. (The differenttypes of each of these sources are discussed below.) If desired, contentsource 416 and media guidance data source 418 may be integrated as onesource device. Although communications between sources 416 and 418 withuser equipment devices 402, 404, and 406 are shown as throughcommunications network 414, in some embodiments, sources 416 and 418 maycommunicate directly with user equipment devices 402, 404, and 406 viacommunication paths (not shown) such as those described above inconnection with paths 408, 410, and 412.

Content source 416 may include one or more types of content distributionequipment including a television distribution facility, cable systemheadend, satellite distribution facility, programming sources (e.g.,television broadcasters, such as NBC, ABC, HBO, etc.), intermediatedistribution facilities and/or servers, Internet providers, on-demandmedia servers, and other content providers. NBC is a trademark owned bythe National Broadcasting Company, Inc., ABC is a trademark owned by theAmerican Broadcasting Company, Inc., and HBO is a trademark owned by theHome Box Office, Inc. Content source 416 may be the originator ofcontent (e.g., a television broadcaster, a Webcast provider, etc.) ormay not be the originator of content (e.g., an on-demand contentprovider, an Internet provider of content of broadcast programs fordownloading, etc.). Content source 416 may include cable sources,satellite providers, on-demand providers, Internet providers,over-the-top content providers, or other providers of content. Contentsource 416 may also include a remote media server used to storedifferent types of content (including video content selected by a user),in a location remote from any of the user equipment devices. Systems andmethods for remote storage of content, and providing remotely storedcontent to user equipment are discussed in greater detail in connectionwith Ellis et al., U.S. Pat. No. 7,761,892, issued Jul. 20, 2010, whichis hereby incorporated by reference herein in its entirety.

Media guidance data source 418 may provide media guidance data, such asthe media guidance data described above. Media guidance data may beprovided to the user equipment devices using any suitable approach. Insome embodiments, the guidance application may be a stand-aloneinteractive television program guide that receives program guide datavia a data feed (e.g., a continuous feed or trickle feed). Programschedule data and other guidance data may be provided to the userequipment on a television channel sideband, using an in-band digitalsignal, using an out-of-band digital signal, or by any other suitabledata transmission technique. Program schedule data and other mediaguidance data may be provided to user equipment on multiple analog ordigital television channels.

In some embodiments, guidance data from media guidance data source 418may be provided to users' equipment using a client-server approach. Forexample, a user equipment device may pull media guidance data from aserver, or a server may push media guidance data to a user equipmentdevice. In some embodiments, a guidance application client residing onthe user's equipment may initiate sessions with source 418 to obtainguidance data when needed, e.g., when the guidance data is out of dateor when the user equipment device receives a request from the user toreceive data. Media guidance may be provided to the user equipment withany suitable frequency (e.g., continuously, daily, a user-specifiedperiod of time, a system-specified period of time, in response to arequest from user equipment, etc.). Media guidance data source 418 mayprovide user equipment devices 402, 404, and 406 the media guidanceapplication itself or software updates for the media guidanceapplication.

In some embodiments, the media guidance data may include viewer data.For example, the viewer data may include current and/or historical useractivity information (e.g., what content the user typically watches,what times of day the user watches content, whether the user interactswith a social network, at what times the user interacts with a socialnetwork to post information, what types of content the user typicallywatches (e.g., pay TV or free TV), mood, brain activity information,etc.). The media guidance data may also include subscription data. Forexample, the subscription data may identify to which sources or servicesa given user subscribes and/or to which sources or services the givenuser has previously subscribed but later terminated access (e.g.,whether the user subscribes to premium channels, whether the user hasadded a premium level of services, whether the user has increasedInternet speed). In some embodiments, the viewer data and/or thesubscription data may identify patterns of a given user for a period ofmore than one year. The media guidance data may include a model (e.g., asurvivor model) used for generating a score that indicates a likelihooda given user will terminate access to a service/source. For example, themedia guidance application may process the viewer data with thesubscription data using the model to generate a value or score thatindicates a likelihood of whether the given user will terminate accessto a particular service or source. In particular, a higher score mayindicate a higher level of confidence that the user will terminateaccess to a particular service or source. Based on the score, the mediaguidance application may generate promotions and advertisements thatentice the user to keep the particular service or source indicated bythe score as one to which the user will likely terminate access.

Media guidance applications may be, for example, stand-aloneapplications implemented on user equipment devices. For example, themedia guidance application may be implemented as software or a set ofexecutable instructions which may be stored in storage 308, and executedby control circuitry 304 of a user equipment device 300. In someembodiments, media guidance applications may be client-serverapplications where only a client application resides on the userequipment device, and server application resides on a remote server. Forexample, media guidance applications may be implemented partially as aclient application on control circuitry 304 of user equipment device 300and partially on a remote server as a server application (e.g., mediaguidance data source 418) running on control circuitry of the remoteserver. When executed by control circuitry of the remote server (such asmedia guidance data source 418), the media guidance application mayinstruct the control circuitry to generate the guidance applicationdisplays and transmit the generated displays to the user equipmentdevices. The server application may instruct the control circuitry ofthe media guidance data source 418 to transmit data for storage on theuser equipment. The client application may instruct control circuitry ofthe receiving user equipment to generate the guidance applicationdisplays.

Content and/or media guidance data delivered to user equipment devices402, 404, and 406 may be over-the-top (OTT) content. OTT contentdelivery allows Internet-enabled user devices, including any userequipment device described above, to receive content that is transferredover the Internet, including any content described above, in addition tocontent received over cable or satellite connections. OTT content isdelivered via an Internet connection provided by an Internet serviceprovider (ISP), but a third party distributes the content. The ISP maynot be responsible for the viewing abilities, copyrights, orredistribution of the content, and may only transfer IP packets providedby the OTT content provider. Examples of OTT content providers includeYOUTUBE, NETFLIX, and HULU, which provide audio and video via IPpackets. Youtube is a trademark owned by Google Inc., Netflix is atrademark owned by Netflix Inc., and Hulu is a trademark owned by Hulu,LLC. OTT content providers may additionally or alternatively providemedia guidance data described above. In addition to content and/or mediaguidance data, providers of OTT content can distribute media guidanceapplications (e.g., web-based applications or cloud-based applications),or the content can be displayed by media guidance applications stored onthe user equipment device.

Media guidance system 400 is intended to illustrate a number ofapproaches, or network configurations, by which user equipment devicesand sources of content and guidance data may communicate with each otherfor the purpose of accessing content and providing media guidance. Theembodiments described herein may be applied in any one or a subset ofthese approaches, or in a system employing other approaches fordelivering content and providing media guidance. The following fourapproaches provide specific illustrations of the generalized example ofFIG. 4 .

In one approach, user equipment devices may communicate with each otherwithin a home network. User equipment devices can communicate with eachother directly via short-range point-to-point communication schemesdescribed above, via indirect paths through a hub or other similardevice provided on a home network, or via communications network 414.Each of the multiple individuals in a single home may operate differentuser equipment devices on the home network. As a result, it may bedesirable for various media guidance information or settings to becommunicated between the different user equipment devices. For example,it may be desirable for users to maintain consistent media guidanceapplication settings on different user equipment devices within a homenetwork, as described in greater detail in Ellis et al., U.S. patentapplication Ser. No. 11/179,410, filed Jul. 11, 2005. Different types ofuser equipment devices in a home network may also communicate with eachother to transmit content. For example, a user may transmit content fromuser computer equipment to a portable video player or portable musicplayer.

In a second approach, users may have multiple types of user equipment bywhich they access content and obtain media guidance. For example, someusers may have home networks that are accessed by in-home and mobiledevices. Users may control in-home devices via a media guidanceapplication implemented on a remote device. For example, users mayaccess an online media guidance application on a website via a personalcomputer at their office, or a mobile device such as a PDA orweb-enabled mobile telephone. The user may set various settings (e.g.,recordings, reminders, or other settings) on the online guidanceapplication to control the user's in-home equipment. The online guidemay control the user's equipment directly, or by communicating with amedia guidance application on the user's in-home equipment. Varioussystems and methods for user equipment devices communicating, where theuser equipment devices are in locations remote from each other, isdiscussed in, for example, Ellis et al., U.S. Pat. No. 8,046,801, issuedOct. 25, 2011, which is hereby incorporated by reference herein in itsentirety.

In a third approach, users of user equipment devices inside and outsidea home can use their media guidance application to communicate directlywith content source 416 to access content. Specifically, within a home,users of user television equipment 402 and user computer equipment 404may access the media guidance application to navigate among and locatedesirable content. Users may also access the media guidance applicationoutside of the home using wireless user communications devices 406 tonavigate among and locate desirable content.

In a fourth approach, user equipment devices may operate in a cloudcomputing environment to access cloud services. In a cloud computingenvironment, various types of computing services for content sharing,storage or distribution (e.g., video sharing sites or social networkingsites) are provided by a collection of network-accessible computing andstorage resources, referred to as “the cloud.” For example, the cloudcan include a collection of server computing devices, which may belocated centrally or at distributed locations, that provide cloud-basedservices to various types of users and devices connected via a networksuch as the Internet via communications network 414. These cloudresources may include one or more content sources 416 and one or moremedia guidance data sources 418. In addition or in the alternative, theremote computing sites may include other user equipment devices, such asuser television equipment 402, user computer equipment 404, and wirelessuser communications device 406. For example, the other user equipmentdevices may provide access to a stored copy of a video or a streamedvideo. In such embodiments, user equipment devices may operate in apeer-to-peer manner without communicating with a central server.

The cloud provides access to services, such as content storage, contentsharing, or social networking services, among other examples, as well asaccess to any content described above, for user equipment devices.Services can be provided in the cloud through cloud computing serviceproviders, or through other providers of online services. For example,the cloud-based services can include a content storage service, acontent sharing site, a social networking site, or other services viawhich user-sourced content is distributed for viewing by others onconnected devices. These cloud-based services may allow a user equipmentdevice to store content to the cloud and to receive content from thecloud rather than storing content locally and accessing locally-storedcontent.

A user may use various content capture devices, such as camcorders,digital cameras with video mode, audio recorders, mobile phones, andhandheld computing devices, to record content. The user can uploadcontent to a content storage service on the cloud either directly, forexample, from user computer equipment 404 or wireless usercommunications device 406 having content capture feature. Alternatively,the user can first transfer the content to a user equipment device, suchas user computer equipment 404. The user equipment device storing thecontent uploads the content to the cloud using a data transmissionservice on communications network 414. In some embodiments, the userequipment device itself is a cloud resource, and other user equipmentdevices can access the content directly from the user equipment deviceon which the user stored the content.

Cloud resources may be accessed by a user equipment device using, forexample, a web browser, a media guidance application, a desktopapplication, a mobile application, and/or any combination of accessapplications of the same. The user equipment device may be a cloudclient that relies on cloud computing for application delivery, or theuser equipment device may have some functionality without access tocloud resources. For example, some applications running on the userequipment device may be cloud applications, i.e., applications deliveredas a service over the Internet, while other applications may be storedand run on the user equipment device. In some embodiments, a user devicemay receive content from multiple cloud resources simultaneously. Forexample, a user device can stream audio from one cloud resource whiledownloading content from a second cloud resource. Or a user device candownload content from multiple cloud resources for more efficientdownloading. In some embodiments, user equipment devices can use cloudresources for processing operations such as the processing operationsperformed by processing circuitry described in relation to FIG. 3 .

FIG. 5 shows an illustrative example of a screen that would present anindicator to the user of the number of supplemental assets available.Display screen 500 presents a display 520 of movie credits, and a numberof supplemental assets available to the user via indicator 504.

In FIG. 5 , the media guidance application has determined thattwenty-three media assets are available to the user by displayingindicator 504. The user may select via input interface 310 (FIG. 3 )indicator 504 in order to get more information on the availablesupplemental assets. Once the user selects indicator 504, the mediaguidance application may generate for display an indicator of eachavailable supplemental asset. The indicator may include a shortdescription of the asset as well as other information about the asset.Indicator 504 may be based on a household profile where the mediaguidance application may store interests for every user in a householdin the same profile and treat all the member of the household as oneuser. Members of a household may be family members living in the samehouse or apartment. Alternatively, members of a household may be anynumber of people who share at least one user equipment device on whichthe media guidance application resides. Indicator 504 may also be basedon an individual user. For example, when the media guidance applicationstarts a presentation of a media asset, the media guidance applicationmay present to the user an option to login in order to establish user'sidentity. Additionally or alternatively, the media guidance applicationmay use a face recognition module in conjunction with a camera on a userequipment device in order to determine the user's identity. If the mediaguidance application detects more then one user, it may presentsupplemental assets that correspond to user interests of each user.Additionally or alternatively, the media guidance application may onlypresent those supplemental assets that are of interest to all the usersdetected.

If multiple users are consuming the media asset, the media guidanceapplication may display multiple indicators 504. Each indicator maycorrespond to each user detected. For example, if three users areconsuming a media asset, the media guidance application may detect thatall three users have separate profiles and different interests. Themedia guidance application may then assign a color to each counter torepresent a particular user. Alternatively, the media guidanceapplication my present an indication (e.g. photo, icon, name, etc.)corresponding to each user together with the counter corresponding toeach user.

Indicator 504 may be visible and available for user selection while thecredits are scrolling. The indicator may disappear once the presentationof the media asset has ended. If indicator 504 is presented to the userduring a commercial break, indicator 504 may appear on the screen untilthe commercial break is over and the media asset presentation isresumed. If a user selects indicator 504, the media guidance applicationmay present to the user a selectable list of available supplementalassets. The media guidance application may also pause the media assetand remove it from the display. Alternatively, the media guidanceapplication may present the list of supplemental assets on the samescreen as the media asset by decreasing the area of the screen on whichthe media asset is being presented and presenting the list ofsupplemental assets next to the media asset.

The media guidance application may present other options to the useronce the user selects indicator 504. For example, the media guidanceapplication may present an option for the user to share the user'sopinions about the media asset on a social networking site. The mediaguidance application may also present an option to the user to share theuser's opinion of each supplemental asset on a social networking site.

Indicator 504 may be of any size. For example, indicator 504 may changedepending on the size of the display that the media asset is beingpresented on. The media guidance application may also change the size ofthe indicator depending on the resolution of the display or on whetherthe media asset is presented in standard definition or high definition.Indicator 504 may be presented in different colors. For example,indicator 504 may be presented in red if the supplemental assetscorresponding to the indicator have been popular with other users.Alternatively, the indicator may be blue if the supplemental assetscorresponding to the indicator have not been popular with other users.The media guidance application may access a database that stores thesupplemental assets in order to retrieve popularity information of eachsupplemental asset. Indicator 504 may also be enclosed in a circle orany other shape, or it may not be enclosed and be presented on its own.

Indicator 504 may represent supplemental assets for only the portion ofthe media asset preceding the end credits, however it may also representsupplemental assets corresponding to the entire media asset. Ifindicator 504 is presented during a commercial break, it may representsupplemental assets for the portion of the media asset just prior to thecommercial break or it may represent supplemental assets for all theportions of the media asset prior to the commercial break.

The media guidance application may also present indicator 504 on asecond display, if the user device includes a second display. Inresponse to a user selection of indicator 504 on the second display, themedia guidance application may present the list of supplemental assetson the second display. While indicator 504 is presented and also whilethe list of supplemental assets is presented, the media guidanceapplication may pause the presentation of the media asset.Alternatively, the media guidance application may present a prompt tothe user asking the user to either pause the media asset or let themedia asset continue being presented. If the user instructs the mediaguidance application to continue presenting the media asset, the mediaguidance application may store another counter to represent newsupplemental assets that may be available to the user for the nextportion of the media asset.

The media guidance application may also present indicator 504 on adifferent user equipment device. For example, if the media guidanceapplication is presenting a media asset via a set-top box or smart TV,the media guidance application may present indicator 504 on a smartphone or an electronic tablet associated with the user. If the mediaguidance application presents indicator 504 on another device, all otheroperations (e.g. selecting the indicator, presenting the supplementalasset, selecting a supplemental asset, etc.) may be performed on theother device.

FIG. 6 is a flowchart of illustrative steps for indicating an amount ofcontent of interest to users. It should be noted that process 600 or anystep thereof could be performed on, or provided by, any of the devicesshown in FIGS. 3-4 . For example, process 600 may be executed by controlcircuitry 304 (FIG. 3 ) as instructed by a media guidance applicationimplemented on user equipment 402, 404, and/or 406 (FIG. 4 ) in order todistribute control of media guidance application operations for a targetdevice among multiple user devices. In addition, one or more steps ofprocess 600 may be incorporated into or combined with one or more stepsof any other process or embodiment (e.g., process 700 (FIG. 7 )).

At step 602, a media guidance application presents (e.g., via controlcircuitry 304 (FIG. 3 )) a portion of a media asset to a user. Forexample, the media guidance application may display the video of themedia asset on display 312 (FIG. 3 ) and play the audio of the mediaasset on speakers 314 (FIG. 3 ). In some embodiments, the media guidanceapplication may retrieve the media asset from one or more sources (e.g.,storage 308 (FIG. 3 ), media content source 416 (FIG. 4 ), etc.), andguidance data associated with the media asset may be retrieved from asource of media guidance data (e.g., media guidance data source 418(FIG. 4 )).

At step 604, the media guidance application determines (e.g., viacontrol circuitry 304 (FIG. 3 )) that an object in the media asset is ofinterest to the user. For example, the media guidance application maydetermine (e.g., via control circuitry 304 (FIG. 3 )) that a user has anexisting user profile. The user profile may be stored locally in storage308 (FIG. 3 ) or it can be stored at the media guidance data source 418(FIG. 4 ). The user profile may contain data indicating a user'sinterests. The media guidance application may detect (e.g., via controlcircuitry 304 (FIG. 3 )) an object in the media asset (e.g., via objectrecognition, cross-referencing a database, etc.). The media guidanceapplication may compare (e.g., via control circuitry 304 (FIG. 3 )) auser's interests in the user profile to the detected object in order todetermine a match between the user's interests and the object.

At step 606, the media guidance application determines that asupplemental asset that corresponds to the object is available. Forexample, the media guidance application may access (e.g., via controlcircuitry 304 (FIG. 3 )) a database that lists available supplementalassets. The media guidance application may then cross-reference theobject with the database to determine if a match between at least onesupplemental asset and the object exists. The database may be storedlocally in storage 308 (FIG. 3 ) or may be stored at the media guidancedata source 418 (FIG. 4 ). If the database is stored at media guidancedata source 418 (FIG. 4 ), the media guidance application may access thedatabase via communications network 414 (FIG. 4 ) If a match exists, themedia guidance application may move to step 608.

At step 608, in response to determining that the supplemental asset isavailable (e.g., via control circuitry 304 (FIG. 3 )), the mediaguidance application increments a counter, where the counter correspondsto a total number of supplemental assets available for the portion ofthe media asset. For example, the media guidance application mayincrement the counter by one if one match is found between the objectand a supplemental asset in the database. Alternatively, the mediaguidance application may increment the counter by a number ofsupplemental assets available that match the object. For example, if theuser is interested in sports and the supplemental asset databaseincludes an offer to buy tickets for an upcoming baseball game and anupcoming football game, the media guidance application may increment thecounter by two. The counter may be stored locally in storage 308 (FIG. 3). Additionally or alternatively, the counter may be stored at the mediaguidance data source 418 (FIG. 4 ). The counter may be incremented atthe media guidance data source 418 (FIG. 4 ) via a communicationsnetwork 414 (FIG. 4 ).

At step 610, the media guidance application determines that the portionof the media asset is no longer being presented. For example, the mediaguidance application may detect via control circuitry 304 (FIG. 3 ) thata media asset is either at a commercial break, at an end of a scene orat the credits (illustrated in FIG. 5 ). As described in an earlier partof this application, the media guidance application may detect viacontrol circuitry 304 (FIG. 3 ) that the media asset is no longer beingpresented by accessing metadata of the media asset that can storeinformation on when in the media asset commercial breaks start and endand when the credits are presented. This metadata may be stored locallyin storage 308 (FIG. 3 ) or it may be stored at the media guidance datasource 418 (FIG. 4 ) and may be accessible through a communicationsnetwork 414 (FIG. 4 ).

At step 612, in response to determining that the portion of the mediaasset is no longer being presented, the media guidance applicationindicates to the user the total number of supplemental assets availablefor the portion of the media asset. For example, the media guidanceapplication may present to the user, during the credits the numbertwenty three “23,” corresponding to twenty three available supplementalassets. This is illustrated in FIG. 5 .

It is contemplated that the steps or descriptions of FIG. 6 may be usedwith any other embodiment of this disclosure. In addition, the steps anddescriptions described in relation to FIG. 6 may be done in alternativeorders or in parallel to further the purposes of this disclosure. Forexample, each of these steps may be performed in any order or inparallel or substantially simultaneously to reduce lag or increase thespeed of the system or method. Furthermore, it should be noted that anyof the devices or equipment discussed in relation to FIGS. 3-4 could beused to perform one or more of the steps in FIG. 6 .

FIG. 7 is a flowchart of illustrative steps for indicating an amount ofcontent of interest to users. It should be noted that process 700 or anystep thereof could be performed on, or provided by, any of the devicesshown in FIGS. 3-4 . For example, process 700 may be executed by controlcircuitry 304 (FIG. 3 ) as instructed by a media guidance applicationimplemented on user equipment 402, 404, and/or 406 (FIG. 4 ) in order toindicate an amount of content of interest to a user. In addition, one ormore steps of process 700 may be incorporated into or combined with oneor more steps of any other process or embodiment (e.g., process 600(FIG. 6 )).

At step 702, the media guidance application identifies (e.g., viacontrol circuitry 304 (FIG. 3 )) an object. The media guidanceapplication may identify the object based on information from a databaseor based on object recognition methods discussed earlier in thisapplication. For example, the media guidance application may include acontent recognition module stored on storage 308 (FIG. 3 ). The contentrecognition module may be utilized by the media guidance application(e.g., via control circuitry 304 (FIG. 3 )) to identify objects in amedia asset. Alternatively, the content recognition module may beincluded in the media guidance data source 418 (FIG. 4 ). Objects inmedia assets may be identified before the media asset is presented tothe user and the media guidance application may send objectidentification requests to the media guidance data source 418 (FIG. 4 )via a communications network 414 (FIG. 4 ).

At step 704, the media guidance application retrieves one or more userprofiles. The media guidance application may determine (e.g., viacontrol circuitry 304 (FIG. 3 )) that a user may have an associated userprofile. Alternatively, the media guidance application may determinethat only a household profile (discussed earlier) exists and retrievethat profile. Also, the media guidance application may determine theidentity of a user based on a user login provided prior to or during thepresentation of the media asset. In yet another alternative the mediaguidance application may detect through a use of a camera that one ormore users are consuming the media asset. The media guidance applicationmay use face recognition algorithms to detect all users present andretrieve their user profiles if those user profiles exist. The mediaguidance application may use any combination of these methods toidentify users. The user profile may be stored locally on the user'sdevice in storage 308 (FIG. 3 ) or at the media guidance data source 418(FIG. 4 ) and may be accessed by the media guidance application viacommunications network 414 (FIG. 4 ). Once the media guidanceapplication accesses the user profile it may retrieve portions of theuser profile that include the user's interests. Alternatively, the mediaguidance application may retrieve the full user profile.

At step 706, the media guidance application compares (e.g., via controlcircuitry 304 (FIG. 3 )) the object to the user profile. For example,the object in the media asset may have data associated with the object.The associated data may be stored locally in storage 308 (FIG. 3 ) or atmedia guidance data source 418 (FIG. 4 ) and may include keywordsassociated with the object. The user profile may include keywordsassociated with the user's interests. The media guidance application maycompare the keywords associated with the object to the keywordsassociated with the user's interests and determine via control circuitry304 whether any keywords associated with the object match any of thekeywords associated with the user's interests.

At step 708, the media guidance application determines (e.g., viacontrol circuitry 304 (FIG. 3 )) whether the object corresponds to theuser profile. For example, if a number of matched keywords reaches apredetermined threshold, the media guidance application may proceed tostep 710.

At step 710, the media guidance application accesses (e.g., via controlcircuitry 304 (FIG. 3 )) a database of supplemental assets. For example,the database of supplemental assets may be stored locally in storage 308(FIG. 3 ) or it may be stored at media guidance data source 418 (FIG. 4). If the database of supplemental assets is stored at the mediaguidance data source, the media guidance application may access thisdatabase over the communications network 414 (FIG. 4 ).

At step 712, the media guidance application determines (e.g., viacontrol circuitry 304 (FIG. 3 )) whether a supplemental asset in thedatabase of supplemental assets corresponds to the object from the mediaasset. For example, as discussed above, the object from the media assetand the supplemental asset from the database of supplemental assets mayhave associated keywords. The media guidance application may compare(e.g., via control circuitry 304 (FIG. 3 )) the keywords to determine ifany matches exist between the objects. Alternatively, if the database ofsupplemental assets is stored at media guidance data source 418 (FIG. 4), the media guidance application may transmit via communicationsnetwork 414 (FIG. 4 ) keywords associated with the object to mediaguidance data source 418 (FIG. 4 ). The media guidance data source mayinclude processing circuitry to perform the comparison in order to findmatches between the keywords. If a number of matches does not reach apredetermined threshold, the media guidance application may proceed tostep 702 to identify other objects. If the predetermined threshold isreached, the media guidance application may receive, via communicationsnetwork 414 (FIG. 4 ), from media guidance data source 418 (FIG. 4 ),supplemental assets or alternatively supplemental asset identifiers topresent to the user. Supplemental asset identifier may be dataassociated with the supplemental asset and may also include a code (e.g.a set of letters, a set of numbers or a combination of letters andnumbers) to identify a particular supplemental asset in the database ofsupplemental assets. For example, a supplemental asset identifier mayinclude a short description of the supplemental asset, a title of thesupplemental asset and an alphanumeric string to identify thesupplemental asset in the database of supplemental assets. Supplementalasset identifiers may be used in order to limit amount of data transferover the network. The media guidance application may retrieve the fullsupplemental asset only when the user selects it.

At step 714, the media guidance application increments a counter (e.g.,via control circuitry 304 (FIG. 3 )). For example, the counter mayrepresent the number of supplemental assets available to the user for acurrent portion and/or one or more other portions of a media asset. Thecounter may be stored locally in storage 308 (FIG. 3 ) or it may bestored at media guidance data source 418 (FIG. 4 ). If the counter isstored at media guidance data source 418 (FIG. 4 ), the media guidanceapplication may access the counter via communications network 414 (FIG.4 ) in order to increment the counter.

At step 716, the media guidance application determines (e.g., viacontrol circuitry 304 (FIG. 3 )) whether to display the counter. Asdiscussed earlier in this application the counter may be displayed whena portion of the media asset is not being displayed (e.g., during acommercial, while the credits are being displayed, etc.). If the mediaguidance application determines (e.g., via control circuitry 304 (FIG. 3)) that a portion of a media asset is still being presented, the countermay not be displayed and the media guidance application may revert tostep 702. If the media guidance application determines (e.g., viacontrol circuitry 304 (FIG. 3 )) that a counter needs to be displayed,it may proceed to step 718.

At step 718, the media guidance application retrieves the counter. Asdiscussed earlier in this application, the counter may be stored locallyin storage 308 (FIG. 3 ) or at media guidance data source 418 (FIG. 4 ).If the counter is stored locally in storage 308 (FIG. 3 ), the countermay be retrieved using processing circuitry 306 (FIG. 3 ).Alternatively, if the counter is stored at media guidance data source418 (FIG. 4 ), the media guidance application may retrieve the countervia communications network 414 (FIG. 4 ).

At step 720, the media guidance application generates a counter fordisplay. For example, the media guidance application may use processingcircuitry 306 (FIG. 3 ) to generate the counter for display on display312 (FIG. 3 ). Alternatively, if the user device has multiple displays312 (FIG. 3 ), the processing circuitry may generate the counter on theappropriate display. For example, if a movie is playing on the firstdisplay 312 (FIG. 3 ) and a second display 312 (FIG. 3 ) is either idleor does not have content associated with it, the media guidanceapplication may present the counter on that screen. The user may haveseveral devices associated with him (e.g., smart TV, set-top box,electronic table, smart phone, etc.). If the media guidance applicationis presenting a media asset on a smart TV or a set-top box, the mediaguidance application may generate for display the counter on anelectronic tablet or a smart phone that is associated with the user.

It is contemplated that the steps or descriptions of FIG. 7 may be usedwith any other embodiment of this disclosure. In addition, the steps anddescriptions described in relation to FIG. 7 may be done in alternativeorders or in parallel to further the purposes of this disclosure. Forexample, each of these steps may be performed in any order or inparallel or substantially simultaneously to reduce lag or increase thespeed of the system or method. Furthermore, it should be noted that anyof the devices or equipment discussed in relation to FIGS. 3-4 could beused to perform one or more of the steps in FIG. 7 .

The above-described embodiments of the present disclosure are presentedfor purposes of illustration and not of limitation, and the presentdisclosure is limited only by the claims that follow. Furthermore, itshould be noted that the features and limitations described in any oneembodiment may be applied to any other embodiment herein, and flowchartsor examples relating to one embodiment may be combined with any otherembodiment in a suitable manner, done in different orders, or done inparallel. In addition, the systems and methods described herein may beperformed in real time. It should also be noted, the systems and/ormethods described above may be applied to, or used in accordance with,other systems and/or methods.

What is claimed is:
 1. A method of indicating an amount of content ofinterest, the method comprising: determining a visual object of a videopresented in a user interface; determining a match between asupplemental asset, distinct from the video, and the visual object inthe video; in response to the determining the match between thesupplemental asset and the visual object in the video, incrementing acounter, wherein the counter is indicative of a total number of distinctsupplemental assets matched with visual objects in the video; generatingfor display, as part of the user interface, a value of the counter; andin response to a user interface interaction with the counter, generatingfor display identifiers for the distinct supplemental assets matchedwith visual objects in the video.
 2. The method of claim 1, wherein thematch is a first match and the supplemental asset is a firstsupplemental asset, further comprising, in response to determining asecond match between a second supplemental asset and the visual object,incrementing the counter.
 3. The method of claim 1, wherein the match isa first match and the visual object is a first visual object, furthercomprising, in response to determining a second match between thesupplemental asset and a second visual object, incrementing the counter.4. The method of claim 1, wherein the match is a first match, the visualobject is a first visual object, and the supplemental asset is a firstsupplemental asset, further comprising, in response to determining asecond match between a second supplemental asset and a second visualobject, incrementing the counter.
 5. The method of claim 1, wherein thegenerating for display, as part of the user interface, a value of thecounter is performed in response to determining that a commercial breakis being generated for display in place of the video.
 6. The method ofclaim 1, wherein the generating for display, as part of the userinterface, a value of the counter is performed in response todetermining that closing credits are being generated for display inplace of the video.
 7. The method of claim 1, wherein the generating fordisplay the value of the counter comprises automatically generating fordisplay, the value of the counter without receiving a user request todisplay the value.
 8. The method of claim 1, further comprisinggenerating for display a user-selectable indication of the supplementalasset, wherein the user-selectable indication comprises informationabout the supplemental asset.
 9. The method of claim 1, wherein thegenerating for display the value of the counter is performed in responseto the control circuitry determining that the video is no longer beingpresented.
 10. The method of claim 9 further comprising resetting thecounter.
 11. A system for indicating an amount of content of interest,the system comprising: control circuitry configured to: determine avisual object in a video presented in a user interface; determine amatch between a supplemental asset, distinct from the video, and thevisual object in the video; and in response to the determining the matchbetween the supplemental asset and the visual object in the video,increment a counter, wherein the counter is indicative of a total numberof distinct supplemental assets matched with visual objects in thevideo; and output circuitry configured to: generate for display, as partof the user interface, a value of the counter; and in response to a userinterface interaction with the counter, generate for display identifiersfor the distinct supplemental assets matched with visual objects in thevideo.
 12. The system of claim 11, wherein the match is a first matchand the supplemental asset is a first supplemental asset, wherein thecontrol circuitry is further configured to, in response to determining asecond match between a second supplemental asset and the visual object,increment the counter.
 13. The system of claim 11, wherein the match isa first match and the visual object is a first visual object, whereinthe control circuitry is further configured to, in response todetermining a second match between the supplemental asset and a secondvisual object, increment the counter.
 14. The system of claim 11,wherein the match is a first match, the visual object is a first visualobject, and the supplemental asset is a first supplemental asset,wherein the control circuitry is further configured to, in response todetermining a second match between a second supplemental asset and asecond visual object, increment the counter.
 15. The system of claim 11,wherein the control circuitry is further configured to determine thatthe video is no longer being presented by determining that a commercialbreak is being generated for display in place of the video and theoutput circuitry is further configured to generate for display the valueof the counter in response to the control circuitry determining that thevideo is no longer being presented.
 16. The system of claim 11, whereinthe control circuitry is further configured to determine that the videois no longer being presented by determining that closing credits arebeing generated for display in place of the video and the outputcircuitry is further configured to generate for display the value of thecounter in response to the control circuitry determining that the videois no longer being presented.
 17. The system of claim 11, wherein theoutput circuitry is configured to generate for display the value of thecounter by automatically generating for display, the value of thecounter without receiving a user request to display the value.
 18. Thesystem of claim 11, wherein the output circuitry is further configuredto, in response to the control circuitry determining that the video isno longer being presented, generate for display a user-selectableindication of the supplemental asset, wherein the user-selectableindication comprises information about the supplemental asset.
 19. Thesystem of claim 11, wherein the control circuitry is further configuredto determine that the video is no longer being presented within the userinterface and the output circuitry is further configured to generate fordisplay the value of the counter in response to the control circuitrydetermining that the video is no longer being presented.
 20. The systemof claim 19, wherein the output circuitry is further configured to resetthe counter.